:: The Opportunity

In the very simplest of terms a growth of motorsport sponsorship over recent years can only be attributed to one thing…It Works! Recent surveys indicate that 73% of consumers regard motorsport sponsorship as excellent or very good and, more importantly, 69% said that they would support a sponsor's products or switch brands as a direct result of the company's involvement.

A sponsorship or endorsement programme with Phiroze Bilimoria is not only one of the most cost effective ways of communicating information to the widest possible audience, it can provide a powerful focus for other marketing activities. The value of your brand directly determines its success in the marketplace and sponsorship represents the most dynamic method of communicating a positive and focused image.

:: The Sponsorship package in brief

  • • On Car Branding along with visibility on the driver's apparel
    • Off Track Promotion
    • Association with the only Indian born racing driver in the UK
    • Extensive media coverage
    • Large spectator audiences
    • Corporate Hospitality

    For further information, please contact Phiroze at pb@phirozeracing.co.uk